SEO site audit (Site audit, SEO audit)

A complete analysis of a website’s search engine visibility. It’s meant to help you locate errors, issues, and holes in your content that you can use in your SEO strategy.

There are two types of audits you could do to gain insight into website SEO issues: technical SEO audit and content audit. You can do them using scraper programs (like Screaming Frog), many online tools or manually creating detailed excel sheets.